BMW Traffic Spikes 583% on Edmunds.com Following Super Bowl Ad

Note: This article first appeared on BMWBLOG Mercedes-Benz and BMW saw the most significant spikes in traffic on Edmunds.com after their ad...

BMW & Tesla Taking Different Approaches But Will Ultimately Face Off

Horatiu Boeriu of BMWBLOG recently did a piece titled "BMW vs. Tesla - Which Company Is A Bigger Innovator?" in which he mentions...

BMW i3 Repair Process Deep Dive

  Occasionally I cross post content from other websites here (with permission of course) when I think the article is both interesting and ex...

The First US i3 REx Delivery Goes To Me!

My client adviser, Manny Antunes and I with my i3 This afternoon I took delivery of the first i3 REx in the US. BMW of North America was kin...

BMW i3 Samsung Galaxy Gear App Overview Video

I'm heading off to NAIAS in a few hours to cover the show for InsideEvs and one of the things I'll be doing there is meeting Horati...